Print commercials … CLM BBDO created this ad to demonstrate the quality of HP brand printer rendering. Other print ads in the same series feature oversized stampeding chickens and beavers. Developed by Abbot Mead Vickers BBDO with photography by George Logan, the combination of a housecat hunting down prey is a striking image and comes in different variations including hunting elephants and zebras. “. The World Wildlife Fund uses striking imagery to get their message of helping to save endangered species across. The Clios is the esteemed international awards competition for the creative business. Bazooka chewing gum has been around since the end of World War II, so it’s had plenty of time to perfect its marketing technique. And nor will yours if you use a CLIMA lock. As inventive as it is, it is also nightmare-inducing. See more ideas about print ads, vintage ads, vintage advertisements. … Do you have a favorite print ad that doesn’t appear on our list? I enjoy sharing my knowledge on this and a number of other topics. This kind of ad can create an emotional response in people and start conversations about what can be done to help. That’s the message behind this hilarious print ad, featuring a tiger and a chubby little bulldog. Required fields are marked *, Beautiful Nature Pictures by Sebastian Kubatz, 30 Best Hand Picked Wallpapers from National Geographic. Created by DDB, Berlin, for Bosch, this ad was designed to promote fridges with VitaFresh technology. November 1, 2012, 1:40 pm, by It might be a gas-guzzler and turn into a real fatty (metaphorically, of course) like this overweight hunk-a-junk. Created for Fevikwik Instant Adhesive, it's one of a three-part print advertisement … This is just another example of its brilliant work. August 9, 2012, 1:08 pm, by In today’s digital world, businesses are under pressure to create high-impact ads. Gold Lion Campaign. Clever in its simplicity, Nivea uses their product to create a crescent moon which is in … Ogilvy is known for creating some of the best print advertisements around the world. The Big Won: these 20 ads won the most creative awards in 2018. var _g1; Most ads out there are annoying, but given the amount of professionals working in the marketing and advertising industries, they're bound to come up with something cool and creative sooner or later. If you’re a clean freak, this ad will surely make you cringe – it’s absolutely disgusting – enough to draw anyone towards the nearest bottle of hand sanitizer. Punctuation & grammar, when wrong, are huge pet peeves of mine. Fat? Marmite: ‘Brexit’ (2019) Drawing on the divisive nature of its product, Marmite ran a clever print ad in … Just like a human on a rollercoaster, spin a filthy shirt at 1,300rpm and things will start to spew out! In October when comes fall, the brands … For their new brand campaign, Play-Doh turned to DDB advertising agency to help launch it. Texting while driving diverts your focus and this ad uses an ambiguous image to portray and bring attention to a real problem. A dream world, born of the boundless imagination of children. Texting and driving is still a major problem on the world’s roadways. In the age of AI, VR, long-form film and mobile wizardry, print advertising doesn’t get much respect anymore. Sometimes the best minimalistic ads say more than others ever could. Boost Inspiration To be perfectly honest, most print ads aren’t that great. Developed for Sea Shepherd Conservation Society, which is an international non-profit, marine wildlife conservation organization, the ad hopes to drive awareness of the issues with the ocean and hopefully donate to Sea Shepherd. Print commercials win awards, which bolsters an employer’s reputation. Designed by Italy’s own DLV BBDO, the image, as well as the handwritten tag line, fit a music magazine like Rolling Stone perfectly. But like the little girl in that old poem (by Henry Wadsworth Longfellow, to be precise), when print ads … Today we’re presenting you with a list of 35 incredibly clever and award-winning advertisements that were created for print… It’s enough to strike fear into the heart of any commuter. _g1.setAttribute('srcset', _g1.getAttribute('data-srcset')); Boost Inspiration So simple, so perfectly executed. Did you overeat last night? Nov 11, 2016 - Explore Karla Guyer's board "Print Ads from the 1970's", followed by 220 people on Pinterest. You’ve just got to love the art direction in this superb ad for glass cleaning solution, Glassex. In fact, many of them are terrible, lacking original thought and creative flair. BOOST INSPIRATION With their “Desertification” campaign, they use striking images of some of the most amazing animals turning to dust. The image is very readable and portrays the magazine’s attitude, ethos and most importantly, the product perfectly. The image of this dead seabird has not been doctored in any way. } As a sponsor of the 2012 Women’s Golf Classic, MasterCard hired MacLAREN McCANN who combined a traditional image of a golf ball on a tee with a high heel shoe. This ad, showing a boy crashing his go-kart into a tree, has received widespread acclaim. Dog Chow is a dog food from Purina, and Publicis was tasked with creating a series of ads … Inside its body you can see various bits of human waste, mainly plastic, which really should not be there. It is a great way to use an otherwise basic product in a new and interesting way. With the importance of social media being higher than ever, using all of the resources available can become a major part of the process. Why, they watch TV and eat Pringles, of course! This kind of imagery can take a typical use of a product and present in a creative way that consumers will be able to relate to. The Product Ad showcases the chassis of the Chicago Good Design award winning … _g1 = document.getElementById('g1-logo-mobile-inverted-img'); But don’t just take our word for their quality. Print commercials are tangible — you could show the CEO the advertising agency the campaign by bringing them the booklet the advert is in. The possibilities are endless. Even a flying beetle boat! The colour and texture of the meat looks so realistic. Award Winning Print Ads - Great Ad Campaigns - Print Advertisements I admire creative ads and advertising. Client: McDonald's Austria. Sometimes, there’s no image more powerful than one drawn from real life. Some of the most iconic images include a … Sometimes, playing on people’s insecurities can send a powerful message. Contact MDG Advertising … Not necessarily. _g1.classList.remove('lazyload'); Developed by DBB Tribal, the Volkswagon ad campaign put a focus on the company’s new park assist feature by highlighting the risks that can be associated when you tightly park between two cars. Bold and eye-catching, this Lego print ad captures a childlike imagination – one in which a simple plastic brick can be a giant tank, or anything else for that matter. We explore 30 of the best print ads from recent years below. Pilot pens are so water resistant, you can even write on your goldfish. For years, Sharpie has produced amazing print ads and this one is no different. May 30, 2016, 2:01 pm, by With their ‘Big Cat, Small Cat campaign, Whiskas waned to focus on a cat’s instincts. Each print ad is award-winning in as bestowed by local award-giving bodies. Founded in 1959 to honor excellence in advertising, the Clio Awards today celebrates bold work that propels the advertising industry forward, inspires a competitive marketplace … For our list of the 25 best print ads, we pulled together the ones that made us laugh, were extremely impressive, a bit controversial, hard-hitting and brilliant pieces of work. It’s gross and funny in equal measure. The subject’s shoelaces seem a mile away. try { And here's a great example that instantly put a smile on our faces. Use the fold. If you’re looking for some high-quality examples of how to build your brand, keep reading. An absolutely ingenious concept – think not about how well the baby sleeps, but about how much the parents will be affected. Kodak batteries keep on running! Unlucky for the circling lions below, the giraffe’s stuck well out of harm’s way thanks to Polar Bear mounting tape. Ad Agency VITRO worked alongside Asics during their sponsorship of the Los Angeles Marathon in 2015. To be perfectly honest, most print ads aren’t that great. With quite a few different variations out there, the Donald Trump/Kim Jong Un one spoke to us. Maybe this gave you some inspiration and your ad will appear on our list next. Hangovers are dangerous, especially if you’re a fluffy kitten chilling out in the vicinity of the sink. The ads distanced themselves so much from the product that the only relation to the brand was the tiny, green logo that appeared on the corner. As we look ahead to our Legends in Advertising Awards (early bird deadline next week!) Take a look at the winning work for a glimpse at the world’s best print advertising. DDB Chicago's Super Bowl campaign for Skittles was the most awarded … Over the years Mastercard has put out many different types of print ads showing how their card can make experiences priceless. 10 Best Award Winning … The Clios judging process is known for its democratic approach to recognizing creative exce… Author: Lily Rose. In the end, the collaboration produced a beautiful image of important landmarks across L.A. including Dodger Stadium, the Hollywood sign, and the Capitol Records building, the city was well represented in the advertisement for the marathon. For someone who might not be happy with how they look physically, this can be a really powerful ad. Designed by Pervanal Saatchi & Saatchi, this ad for Frontline Flea & Tick Spray was installed as a giant floor sticker in a shopping mall in Jakarta, Indonesia. Tamiya manufactures plastic and resin kits for modellers. } Created by Leo Burnett France, this ad campaign plays up the idea that with a Jeep, you can go just about anywhere and see what you want to see. This bike’s going nowhere. 0 Comments. Developed by Creative Director Marco Gioe, the ad for this BMW sees the DC Comics superhero The Flash behind the wheel to show consumers that this car is fast because obviously, The Flash knows a thing or two about speed. Department store Harvey Nichols is known for their legendary sales, and their creative … June 14, 2011, 12:53 am. The Inuit are not so different from you and me. We've searched the web and collected some of the most creative print ads we could find. The result is an amazing ad that speaks directly to their demographic without any confusion. Other variations included an elephant and a swam as well as a doe and a sea lion. Such a funny idea this one. To be perfectly honest, this ad is crap, but it just so happens to be the best crap ever, complete with a tree, wooden fence and an assortment of wildfowl! Switch to the dark mode that's kinder on your eyes at night time. A giant guinea pig, the size of an electricity pylon, blocks the path of your train. We all want to see the Queen dressed in traditional, African headgear, but sadly that isn’t going to happen. This is the second Lego print ad in this list. Having a print advertisement be successful these days is something that takes a lot more than putting an image and a catchphrase on a piece of paper. 30 Award Winning Print Ads. A French print ad by Callegari Berville Grey that’s guaranteed to make you feel a little queasy. These are some really clever ads which really inspires the artist in me. By The Drum-05 February 2019 07:00am. Brazillian agency FCB developed this creative ad for Sharpie with the tagline: ‘One story. Let us know in the comments below. From higher levels, the people walking on the picture look like fleas on and off the dog. If you’re excited at the prospect of reassembling this smashed fruit, then Tamiya’s products are probably perfect for you. Hulk’s alter ego is Bruce Banner who transforms into the Hulk when he gets angry. Most of these ads … Little touches, like the way the panda’s hair sticks through the girl’s fingers, really bring this image to life. While many companies may prefer to advertise online or through television, there are some print ads which when the execution and the words are perfect, the impact can be enormous. _g1.setAttribute('src', _g1.getAttribute('data-src') ); if ( localStorage.getItem(skinItemId ) ) { In this imaginative ad, Band-Aid highlights the flexible fabric of their bandages by showing the Incredible Hulk’s hand… This ad, designed by Zapping/M&C Saatchi, Madrid, is the next best thing. The World Wildlife Fund is not shy when it comes to the ads that they put out to get their message across, With this ad created by Chris Garbutt of Ogilvy & Mather Paris puts graffiti on the beautiful white fur of polar bears to get their message across. Switch to the light mode that's kinder on your eyes at day time. Fragile. The amount of pollution in the oceans is at an alarming level that many people would rather ignore it than think about it. That each can shape infinitely. May 16, 2012, 5:50 pm, by Tom var _g1; Toronto LiveGreen. Created by ad agency Saatchi & Saatchi, this wonderful illustration of St. Basil’s church in Moscow was intended to promote the available information at the Schusev State Museum of Architecture. This print ad, entitled ‘Left the Wedding’, cleverly portrays the diversity and dedication found among National Sea Rescue Institute volunteers in South Africa. However, we see the seeds of the modern print ad being planted here: though these ads rely on long body copy, the decade did manage to produce some iconic images such as the 'I Want You' ad for the US Army. Designed by Steve Quint, the iPod shuffle and is smartly designed to use the headphones of the device mapping out the route the run may have taken. Designed by Ogilvy, their stark imagery of a fish shaped like some of the garbage thrown into the ocean. The chassis comes with handles for easy movement and is lightweight due to the steel frame/aluminum + plastic construction, making it suitable for a thin and portable gaming PC. Your email address will not be published. But like the little girl in that old poem (by Henry Wadsworth Longfellow, to be precise), when print ads are good, they are very, very good. In this imaginative ad, Band-Aid highlights the flexible fabric of their bandages by showing the Incredible Hulk’s hand with a bandage on it. by } catch(e) {}, Web Design, Graphic Design, Photography & Typography Inspiration. Print advertisements in the 1910s still resembled the visually crowded and copy-heavy ads of the 19th century. Founded in 1959 to celebrate high achievement in advertising, the CLIOs annually and throughout the year recognize the work, the agencies and the talent -- across advertising, sports, fashion, music, entertainment, and health care -- that, in a variety of categories and as judged by industry peers, push boundaries and establish new precedent. They’re the ones with the pockets full of cash to spend. Other ads in this series included a keyboard and a video games controller. Nivea Night. Guinness has had enough of this disturbing trend by releasing an ad that takes those cell phones and stacks them to form an image of a pint of Guinness beer, reminding people that it is better to be social than isolated behind a phone screen. We’re left to assume that Bruce was already wearing the bandage. 22 Creative Still Life Photography Ideas to Inspire You, 30 Fantastic Examples of Lion Photography, 15 Brilliant Examples of SVG Animation You Can Use In Design Projects, 35 Beautiful Minimalist Desktop Wallpapers, 15 Amazing and Beautiful Pictures of Pakistan, Incredibly Creative Pencil Drawings vs Photography, 15 Amazing 3D Digital Artworks by Nikita Veprikov, 500 Die Cut Business Cards Giveaway from UPrinting, Cute Babies Photos in Black and White Photography, Extremely Amazing Colorful Nature Pictures, https://www.youtube.com/watch?v=8lhisnQOau0&t=87s. … This is a rather disgusting ad, but it does grab your attention. Get the best viral stories straight into your inbox! Using images of animals that when turned upside down, show another animal from the other side of the world. With a minimalist design,  Colgate commissioned Y&R to create this ad for their dental floss. It was created by ASRock in collaboration with BMW Designworks. _g1 = document.getElementById('g1-logo-inverted-source'); As you know, the situation when someone misses a single letter can cost a fortune to redo everything. By Jaroslaw; May 15, 2014; Every creative assignment looks difficult at first, but it gets easier as you come up with brilliant new concepts and solutions. This ad helped to get customers thinking while being surrounded by the problem. _g1 = document.getElementById('g1-logo-mobile-inverted-source'); Creating Play-Doh designs by hand took an incredible amount of patience and time, but it was well worth the effort and sends a beautiful message: “The world of Play-Doh is the world as it should be. In fact, many of them are terrible, lacking original thought and creative flair. Top Halloween Campaigns Of All Time To Get You Inspired. How To Update Content – Should You Use An Article Rewriter Tool? The dwindling attention span of consumers calls for innovative ad concepts and creative designs. February 23, 2011, 1:02 pm The best print ads combine brilliant art direction whilst still maintaining the brand's image and ethos. Boost Inspiration Boost Inspiration This sentiment is expertly depicted in this ad for pain-easing Voltaren cream. If you own a phone that looks like this, you may want to upgrade. Award Winning Print Ads From Around the World A collection of print ads released in different parts of the globe. This ad uses animal symbolism to send a message of being able to safely park using the vehicles’ newest feature. if ( localStorage.getItem(skinItemId ) ) { If it is, you might be depriving them of their dreams. Fit? Don’t feel like you have to build a sea-faring vessel when you buy the Imperial Flagship Lego set – you can build whatever you like. This is a great way to use perspective and imagery in an advertisement. BOOST INSPIRATION Now. The comic art style presents two separate points of view of a major news story. _g1 = document.getElementById('g1-logo-inverted-img'); Usually, creative companies use artwork approval software to avoid miscommunication and big fails before printing. “Heaven and Hell” 2012 ad by JWT Shanghai, the world’s most-awarded print ad in history. This is the print ad version of my all-time favorite ad… The WWF is famous for its provocative, attention-grabbing advertising and this example – featuring a trio of endangered polar bears, daubed in graffiti – is no different. _g1.classList.remove('lazyload'); Such a cute concept, this ad perfectly reflects the cosy benefits of ready-to-bake bread rolls. All have been deemed suitable recipients of the most prestigious advertising awards going. The add doubles as a pregnancy test that if positive, will offer a half-price coupon for a new baby crib. Agency: DDB Tribal, Wien, Austria. Featuring the tagline ‘Discover the full story’, the imagery features photographs of famous Russian landmarks and their continuation below ground or water. Boost Inspiration The world-famous board game is brought to life in this tremendous image. Artwork Abode brings you some of the most creative and award-winning print ads … The focus on the seeds in the fruit paints a real picture for anyone who has ever gotten a seed caught between their teeth. A world in which everyone has a grip. 35 Creative Print Ads. Never has a dog looked so edible. So many award winning ads feature animals. The beautiful art direction uses 3D illustrations and negative space to portray how well their noise-canceling headphones work. Fiat, n collaboration with designer Leo Burnett developed a campaign to try and curb texting and driving. This FoxP2 ad for National Geographic Kids suggests that the channel can be watched by parents and their kids together. Leverage the power of the big idea and create award-winning print advertising to capture your audience’s attention, increase brand exposure and drive sales. we’re looking back at the best advertising designs from the past three years of Print’s Regional Design … This creative ad was designed by the Akestam Holst agency in conjunction with material company Mercene Labs. [Podcast] How to Make a Difference with Branding & Design with Michael Johnson. Created by Cheil Worldwide Hong Kong with the campaign title of “Block Out The Chaos”. When you’re in pain, ‘everyday moments seem impossible’. Ever wondered what goes on inside an igloo? by Tom February 23, 2011, 1:02 pm 0 Comments. Even though this is our list, it may not match your as our list may be a bit subjective, we hoped that we pointed out all of the creative ideas that advertising agencies use to promote a product. Not so sure about the wording, but the image is superb. Prickly. In many restaurants these days you’ll see more people on their phones than talking to the people they are with. Think you’re saving money when you buy a second-hand car? try { Clio Advertising Awards. } catch(e) {}, by Via Dubai. There is even a variation where a male lion bonds with a housecat. _g1.setAttribute('srcset', _g1.getAttribute('data-srcset')); It’s not normally a good sign if someone wants to pee on your advertisement, but in the case of Ikeas ad, they encourage women to do so. This double-page spread for Adidas: Forever Sport uses the fold as part of its design. Developed for use by roadside food carts, JWT Hong Kong created this cup lids to bring awareness to the air pollution issue. Littering is something almost any town, city or state suffers from and the City of … Two Points’ in order to promote the release of a new Sharpie pen with two points. 10 Best Earphones for Music Lovers in 2021, 6 Step Guide to Building a Website With Zero Coding, Branding, identity & logo design differences explained. Designed by Zame Zhou, along with LamanoStudio from Chile, the company’s famous tagline of “Finger Lickin Good” is taken to new heights with their inventive take of putting mouths waiting to taste the KFC chicken on surfaces that our fingers normally touch. Who wouldn’t want to ‘Take them there’? I wouldn’t try though – they find it most degrading (see the WWF ad in this list.). This one stars a giraffe in a rather precarious position. With this ad from Gold’s Gym, it creatively uses a person’s body to show the type of changes that were made by going to their gym. Barilla used an inventive way to ring in the new year with a minimalistic ad using their spaghetti product as fireworks. Is your snoring robbing your partner of his or her well earned sleep? It was a successful campaign on how to tell a story in a single picture, without words. _g1.setAttribute('src', _g1.getAttribute('data-src') ); Award Winning Print Ads - Great Ad Campaigns - Print Advertisements. July 25, 2013, 11:48 am, by Your email address will not be published. Very funny stuff. Boost Inspiration