3.1 Practical and Theoretical Approaches in the Study of Internet Shopping, The main motivation in studying this consumption phenomenon is not merely derived from academic curiosity, of course. This paper analyses Internet shopping from the demand side point of view. Koter, P. & Keller, K. L. (2006). Vertical Web Media (2009). The survey finds that roughly eight-in-ten Americans are now online shoppers: 79% have made an online purchase of any type, while 51% have bought something using a cellphone and 15% have made purchases by following a link from social media sites. It remains clear that very little has been done to date to understand the evolution of consumers’ motivations, likes and dislikes when purchasing groceries online, as they become more experienced with this mode of shopping. 5.3 Sources of Motivation for Internet Shopping. Also, according to Experian Simmons , more than half of all consumers are “informed consumers,” indicating they tend to gather information about products before purchasing online. 15-23. Marketing Management (12ed). This easily-accessible information includes, for example, users’ testimonials, product specifications, prices of different retailers and availability of alternative and/or complementary products and services. from a seller without an intermediary service over the Internet. Research Methodology The relationship of subjective norm, perceived usefulness and online shopping behavior while mediated by online shopping intention was investigated. Online retail sales up 5000% since 2000, high street up by 21%. This paper reveals that PE, PU, PEOU and PR significantly affect online shopping behavior of consumers. The present research paper … 4  Pages. The total volumes of web sales in the US are estimated to more than $156 billion in 2009 (a growth rate of about 11% over 2008), which accounts for 6% of all retail sales in the country (Business Wire, 2009). Journal of Advertising Research 41(3), pp. the probability of post-purchase misuse) than to the conventional determines of customer loyalty. Appendix Similarly, the online purchasing behaviors of those aged 40-49 surpassed those in … Retrieved June 26, 2009 from 3  Pages. Premium The research used a quantitative methodology based on the approach advocated by Williams (2009). 3.1 evaluate techniques for use with quantitative data in the research proposal 41-62. The World is Flat: A Brief History of the Twenty-first Century. Environment and Planning B: Planning and Design, 33, pp. This study was conducted by questionnaire and investigated university teaching staff attitudes to the use of mobile phones in tutorials (see Appendix 1). 3  Pages. Premium the value of sales through online is increasing day by day .If you observe the trend from the last 5years sales of online shopping … The payment methods depend on the abilities of the buyer and the seller as well as on domestic banking policies. Therefore, this matter calls for further investigation regarding both sides of economic transactions. (2009). Premium Conclusion As this point may expose the buyer to the risk of privacy infringement and thus may diminish the purchasing intention, online retailers are typically very concern with information security measures, primarily through Secure Sockets Layer (SSL) protocols. Lyris Sponsors Internet Retailer 2009. The important brands are also moving towards e commerce The purpose of this research paper is to create a model on the based on technology acceptance model in order to find the other factors that influence online shopping intentions. Establishing a store on the Internet, allows for retailers to expand their market and reach out to consumers who may not otherwise visit the physical store. "Our research indicates that people who score high on extroversion and neuroticism are more at risk of developing shopping addiction. The potential growth of on-line shopping has triggered the idea of conducting a study on on-line shopping in India. Retrieved June 24, 2009 from , Vertical Web Media (2009). As discussed below, this form of economic restructuring, whose importance can be compared to the Industrial Revolution of the late 18th and early 19th centuries, has brought about significant changes in the roles, behaviour and functioning of consumers and businesses. Koter, P. & Keller, K. L. (2006). References Although it is impractical to describe Internet shoppers as a uniform segment, and findings from several studies are not always consistent, some possible consumer trends can be found. Chang, M. K., Cheung, W. & Lai, S. V. (2004). Unlike conventional shops, cash and cheques are naturally less accepted on online purchases. Asst. investigated university teaching staff attitudes to the use of mobile phones in tutorials (see Appendix 1). 6  Pages. Bachelor of Science in Economy Online Shopping or Traditional Shopping SUBMITTED BY 157-78. There are mixed findings on the relationship between age and online shopping intention. Simply put, one will build his perception regarding the trustworthiness of a company (in terms of e.g. Establishing a store on the Internet, allows for retailers to expand their market and reach out to consumers who may not otherwise visit the physical store. Segmentation: who are the Internet shoppers? Education level produces mixed effects ranging from no effect to a positive effect on online shopping. A survey of 150 respondents that includes professionals from various fields and university students was conducted. Clearly, Internet shopping has several unique characteristics, which should be dealt with in other means than conventional retailing. Retrieved June 27, 2009 from . In Partial Virtual shops minimize to a large degree the need for holding multiple inventories, logistic centres, etc. Methodology This thesis entitled, “The factors affect customer’s attitude towards. Premium 41-62. demographic, psychographic) that distinguish them? Academia.edu is a platform for academics to share research papers. Internet sales continue to grow at phenomenal rates in both developed and developing markets. Methodology New York: Farrar Straus & Giroux. Retrieved June 27, 2009 from . Lyris Sponsors Internet Retailer 2009. 9, Issue 3, No 1, May 2012 ISSN (Online): 1694-0814 www.IJCSI.org 487 Similar results can be found among many other players; for example, the 2nd ranked company, the office supplies retailer Staples.com, reported more than 100% growth in revenues during the same years (Vertical Web Media, 2009). Farag, S., Weltevreden, J., Van Rietbergen, T. & Dijst, M. (2006). As of 2008, about 1.6 billion people, or 24% of the world population, are using the Internet; the Internet penetration rates in North America and Australia exceed 70 and 60 per cent, accordingly, while in Europe the rate is estimated to about 50% (Miniwatts Marketing Group, 2009). backward and forward search of sources who are cited by or citing a given source in use. Since the beginning of the new millennium, more than 800 million people acquired Internet access, representing a growth rate of more than 360 per cent (ibid.). Unique online payment systems offer easy and safe purchasing from other individuals. The World is Flat: A Brief History of the Twenty-first Century. Therefore, while conducting the literature research for this paper, I focused on solid and measureable data. Abstract It’s convenient for me because I don’t have to get out into the mix of traffic on the highway and I don’t have to fight the traffic inside the stores. Furthermore, and perhaps more important as a preface to the next section, it must be understood that there is no such thing as a uniform segment of Internet consumers; though that must be treated separately from other target markets (Kotler & Keller, 2006). The study aims at identifying trends in consumer behavior during online shopping. 1.2. Premium In the consumers’ level, shopping carts are comfortable means to collect different items without the need to pay for each one separately. Google Finance. 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